To give Wolf Blass the competitive edge in supermarkets, and establish them as a brand that goes above and beyond the ordinary - we gave them the prize of a lifetime alongside an “everyone wins” mechanic.
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"Do you want to experience all-out luxury? Secret Escapes have teamed up with award-winning winemakers Wolf Blass, to offer you the chance to win an unforgettable escape. And the choice is all yours: Mauritius or Lapland!"
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"Are you ready for a luxury getaway? We've teamed up with award-winning winemakers Wolf Blass, to bring you an incredible choice: the Tropics or the Arctic? Pick up a bottle of Wolf Blass today to be in with a chance of winning an iconic Mauritius getaway or an enchanting escape to Lapland. Don't miss our up-to £1 million prize giveaway, with runner-up prizes too!"
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