• Date: 2019
  • Client: Tourism Ireland
  • Territories: UK
  • Outcomes: Microsite, Display, Email

People think the Wild Atlantic Way is ‘too much’ for a short trip. We created 72-hour guides that get you right to the heart of the island’s Atlantic coast, partnering with a photographer known for stunning landscape shots alongside candid takes to give us an authentic taste of this incredible escape.

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20k
Competition entries
320%
Increase to Ireland hotel supply
3 million
Social impressions
Tourism Ireland microsite

Microsite

"A land of unparalleled beauty, a hotbed of magnificent cultural offerings, a place where you can craft memories to last a lifetime – Ireland is all of this and more. From its buzzing cities to its gorgeous coastal treasures, there’s enough diversity to suit any traveller."

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Tourism Ireland email

Email

"A warm welcome greets any visitor to Ireland. Whether you’re cosied up in a bar in Dublin listening to traditional music, or dining al fresco in Galway with the catch of the day, Ireland is a destination filled with surprises."

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